MKTG 1270 Visual Merchandising

This course focuses on the components of the visual merchandising of goods and services. Topics include: design and color principles, tools and materials of the trade, lighting and signs, installation of displays, store planning, safety, and related areas of visual merchandising and display.

Credits

3

Prerequisite

None

Corequisite

None

Lab Contact Hours

0

Lecture Contact Hours

45

Total Contact Hours

45