MKTG 2280 Sports Management

This course emphasizes leadership and management in the sports marketing industry. Topics include: leadership, budgeting, project management, event management, contract negotiation, and international sports marketing.

 

Credits

3

Prerequisite

MKTG 1280 - Introduction to Sports and Recreation Management

Corequisite

None

Lab Contact Hours

0

Lecture Contact Hours

45

Total Contact Hours

45